Travel Trade

Networking is our passion. We open doors and build bridges within the Bavarian tourism industry as well as nationally and globally. We are a voice for both our Bavarian partners and the national and international travel trade, communicating in both directions. As experts for markets, trends and developments, we share our knowledge comprehensively throughout the industry. Our common goal is to be a service partner who meets all stakeholders on an equal footing.

Meet us at the following Events and Trade Fairs:

→ 17. – 20. October: Germany Marketplace USA, Detroit, Minneapolis & Chicago –
live (Diana Gonzalez)

→ 03. – 04. November: GEM ETOA – live (Susanne Miller)

→ 10. November: Reisemarkt 2022, Amsterdam – live (Stephan Dörner)

→ 27. November – 02. December: USTOA Conference, Austin, Texas –
live (Diana Gonzalez, Susanne Miller)

For further information and more details please don’t hesitate to contact us!

Our topics for you:

Florian Blickenberger: Der Schmuckdesigner beim Wandern

Meet the Locals

Your inspiration for creative travel experiences

People’s personal stories are the best way to get up close and personal with the Bavarian way of life and make travel in our region more authentic.


Travel Trade Newsletter

Free Tourism Trade Newsletter for Bavaria as a holiday destination for Travel Trade Professionals. (in English)

Sign up

Picture database & video footage

Watch our Bavaria Insiders explain what Bavaria and its traditions mean to them.



Flip through our various brochures presenting endless travel opportunities in Bavaria.


Auf dem Main finden im Sommer viele Flusskreuzfahrten statt, die oft in Würzburg ablegen

River Cruise Extension Tours

River cruises continue to be a great way of traveling around Germany. We created a brochure that provides tour ideas for those looking to venture beyond the boat or plan a stand-alone dream trip to Bavaria.


Einkaufen in den Corona-Zeiten im Garmischer Zentrum

Covid-19 Regulations

A number of measures have been adopted to contain the spread of the virus. Information on the protective measures and restrictions currently in force can be found on the website of the Federal Foreign Office

Your Trade Contact Person:

Susanne Miller
Unit Lead International Networks,
Head Office in Munich, Bavaria
Tel: +49 (89) 212397-22

Stephan Dörner
International Networks
Head Office in Munich, Bavaria
Tel: +49 (89) 212397-66

Diana Gonzalez
International Networks North America
Office New York, US
Tel: +1 (212) 661-7856