Presse-Service Bayern Tourismus
© iStock/HT-Pix

Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

© erlebe.bayern - Gert Krautbauer

Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

Download Press Kit
Presse Zeitungsstapel
© iStock/artisteer

Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

To the press releases
Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

The content is not showing?

To protect your data, we use a so-called two-click solution. The cookies from YouTube and Google Maps are deactivated by default and are only loaded from the respective servers after you click on the "Accept" button. You can then view the content. By clicking, you agree that your IP address is transmitted to YouTube or Google Maps and that the provider sets cookies in your browser. For your convenience, we remember your consent for 1 year via a so-called local storage object that we save in your browser. Of course, you can also remove this object yourself in your browser settings if you do not wish to do so.

Find more information in our data privacy information.

All Bavaria Insider Portraits for Reading

Select regions
Hide filter Show filter
Your result (1-7 of 80)
Katharina Mayer ist Tanzmeisterin aus Leidenschaft für den bayerischen Volkstanz

At the Kocherlball in Munich

Dance master Katharina Mayer lives her joy of Bavarian dance, not only at Munich's largest open-air dance event, the Kocherlball

Read more
Muk Röhrl ist Gastronom in der elften Generation und führt das traditionelle Gasthaus

Landlord Muk Röhrl

The “Gasthaus Röhrl” has been in the hands of just one family since 1658. We met up with Muk Röhrl, who is the eleventh generation to run this inn

Read more
Xaver's: Das Geschwister-Trio Portenlänger

Gastro trio Xaver's

Jakob, Theresa and Xaver Portenlänger run “Xaver‘s” restaurant in Munich. A restaurant that feels like a living room, as hearty as it is stylish

Read more
Florian Blickenberger: Der Schmuckdesigner am Simssee in Oberbayern

Sparkling designs by Florian Blickenberger

Designer Florian Blickenberger continues an old tradition. The inspiration for his work as a jewellery designer comes from his homeland

Read more
Kostprobe: Stefanie Bauer lässt es sich schmecken

Top chef Stefanie Bauer

Top chef Stefanie Bauer reinterprets traditional Bavarian cuisine. We paid her a visit in her Oberammergau restaurant “Mundart”

Read more
Wild-Berghof Buchet: Die

Tiny-House provider Thomas Gstettenbauer

How about spending the night in a cool, mobile “Tiny House” deep in the Bavarian Forest amongst the deer?

Read more
Silvia Beyer: Bei Pfronten betreibt sie die erste vegetarische Berghütte in den Alpen

Mountain hut owner Silvia Beyer

Instead of Schnitzel and cold meats, the menu of the Hündeleskopfhütte offers vegan cheese spätzle and zucchini lasagne

Read more
Show more

We're sorry! Unfortunately there are no results for this search.

All Bavaria Insiders at a Glance

The content is not showing?

To protect your data, we use a so-called two-click solution. The cookies from YouTube and Google Maps are deactivated by default and are only loaded from the respective servers after you click on the "Accept" button. You can then view the content. By clicking, you agree that your IP address is transmitted to YouTube or Google Maps and that the provider sets cookies in your browser. For your convenience, we remember your consent for 1 year via a so-called local storage object that we save in your browser. Of course, you can also remove this object yourself in your browser settings if you do not wish to do so.

Find more information in our data privacy information.

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel