Presse-Service Bayern Tourismus
© iStock/HT-Pix

Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

© erlebe.bayern - Gert Krautbauer

Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

Download Press Kit
Presse Zeitungsstapel
© iStock/artisteer

Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

To the press releases
Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

The video is not showing?

To protect your data, we use a so-called two-click solution. The cookies from YouTube are deactivated by default.

They are only loaded from the respective servers after you click on the "Accept" button. After that you can then view the video.

Find more information in our privacy policy.

All Bavaria Insider Portraits for Reading

Select regions
Hide filter Show filter
7 previous results
Ursula Sedlmayr: Die Fleischermeisterin leitet die 1929 gegründete Familienmetzgerei

Master butcher Ursula Sedlmayr

Master butcher Ursula Sedlmayr has proved all her doubters wrong. She was determined to take over the family butcher’s business in Garmisch-Partenkir

Read more
Die Werkstatt von Anton Ostler in Klais bei Mittenwald

Crafted carnival mask by Anton Ostler

Between Epiphany and Shrove Tuesday, wild men bearing strange names move through Mittenwald, their faces hidden behind beautifully crafted masks

Read more
Markus Hoppe packt in seiner Brauerei gerne selbst mit an

Brewmaster Markus Hoppe

The handcrafted beers from brewer Markus Hoppe from Waakirchen taste as unusual as their names are chosen: "Wuide Hehna", "Wuidsau" or "Wuida Hund".

Read more
Florian Blickenberger: Der Schmuckdesigner am Simssee in Oberbayern

Sparkling designs by Florian Blickenberger

Designer Florian Blickenberger continues an old tradition. The inspiration for his work as a jewellery designer comes from his homeland

Read more
Die Äbtissin führt Schulkinder durch den Naturerlebnisgarten der Abtei Waldsassen

Abbess Laetitia Fech

Close to decay until the early 1990s, Waldsassen Abbey has been gleaming anew since 2010 thanks to Abbess Laetitia Fech

Read more
Blasius-Festival: Das Moderatoren-Paar Daniela & Bernhard

Daniela Dotzauer and Bernhard Reichherzer

Every July, the three-day Blasius Festival in Fremdingen brings people of all ages together to dance.

Read more
Das Klausentreiben ist etwa 1.000 Jahre alt und geht auf alte keltische Bräuche zurück

A riot with tradition

The Allgäu shows its spooky side in December. With horns and rods, "Klausen" drive away evil spirits. With him is Matthias Hecht

Read more
Show more

We're sorry! Unfortunately there are no results for this search.

All Bavaria Insiders at a Glance

The map is not showing?

To protect your data, we use a so-called two-click solution. The cookies from Google Maps are deactivated by default.

They are only loaded from the respective servers after you click on the "Accept" button. After that you can see the map. 

Find more information in our privacy policy.

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel