Presse-Service Bayern Tourismus

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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel

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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen

© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

7 previous results

Bieramt: Jede Woche gibt es wechselndes Fassbier aus Franken

More beer than authority: The "Bieramt" in Nuremberg

Boris Braun brings a quaffable element of Franconian identity to life in the “Bieramt” in Nuremberg

Silvia Beyer: Bei Pfronten betreibt sie die erste vegetarische Berghütte in den Alpen

Mountain hut owner Silvia Beyer

Instead of Schnitzel and cold meats, the menu of the Hündeleskopfhütte offers vegan cheese spätzle and zucchini lasagne

Christine Waibel-Beer: Die Besitzerin des Waibelshof im Allgäu ist Gesundheitstrainerin

Cool down at the Waibelhof at Allgäu

At the “Waibelhof”, the guests of Christine Waibel-Beer enjoy the calming experience of water affusions, dew treading or barefoot walking

Sandra Müller, Trachtenschneiderin und Posamentenknopfmacherin

Buttoned down, sewn up!

Traditional costume tailor Sandra Müller from Waldstetten is reviving an almost forgotten Bavarian craft. She makes trimmed buttons

Die Äbtissin führt Schulkinder durch den Naturerlebnisgarten der Abtei Waldsassen

Abbess Laetitia Fech

Close to decay until the early 1990s, Waldsassen Abbey has been gleaming anew since 2010 thanks to Abbess Laetitia Fech

Christian Loferer: Der Hornist auf dem Weg in das Nationaltheater am Max-Joseph-Platz

Horn player Christian Loferer

Christian Loferer is a horn player at the Bavarian State Opera. In his spare time he combines Bavarian brass band tradition with classic music

Maibaumsteigen Rottenstuben: Der Maibaum ist ein Symbol von Fruchtbarkeit und Kraft

Traditional climbing of the maypole

The traditional climbing of the maypole in the Upper Bavarian town of Rottenstuben is a mixture of competition and maypole acrobatics

All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel