Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Fischen früh am Morgen auf dem Chiemsee

Fishery Tradition

Tassilo and Florian Lex continue their family's fishing with passion. We accompanied the fishermen for a day at Lake Chiemsee

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Die Äbtissin führt Schulkinder durch den Naturerlebnisgarten der Abtei Waldsassen

Abbess Laetitia Fech

Close to decay until the early 1990s, Waldsassen Abbey has been gleaming anew since 2010 thanks to Abbess Laetitia Fech

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Der Braumeister Kilian Stückler in seiner Privatbrauerei in Sonthofen

Craft beer with tradition

Brewmaster Kilian Stückler is the sixth generation of his family to run the Hirschbräu in Sonthofen where he fuses tradition and experimentation

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Die Band Loamsiada bei einem Konzert im City Club Augsburg

Loamsiada: Boyband Bavarian Style

The "Loamsiada", an indie band with audible Bavarian elements, combine "dialect pop with urban brass". It rocks and is absolutely danceable

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Winzerin Katharina Geißendörfer bei der Arbeit im Weinberg

Winemaker Katharina Geißendörfer

Winemaker Katharina Geißendörfer gives new life to her family’s Franconian winery. We accompanied her to the vineyard

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Florian Karg: Der Hirte leistet einen wichtigen Beitrag für die Erhaltung der Landschaft der Alpe

Shepherd and opera singer Florian Karg

All summer long Florian Karg works and lives as shepherd in the Allgäu mountains. In wintertimes he returns to the stage as an opera singer

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Sternekoch Felix Schneider im Sonnenblumenfeld bei Nürnberg

Radically sustainable

Felix Schneider's "Etz" in Nuremberg holds two Michelin stars. He relies on sustainably-sourced products and believes in "culinary mindfulness"

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel