Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Der Braumeister Kilian Stückler in seiner Privatbrauerei in Sonthofen

Craft beer with tradition

Brewmaster Kilian Stückler is the sixth generation of his family to run the Hirschbräu in Sonthofen where he fuses tradition and experimentation

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Armin Kling: Der Bergbauer mit seiner Herde auf dem Weg zur Alpe

Hard graft behind the idyll in the Allgäu Alps

Mountain farmers like Allgäu’s Armin Kling are crucial to the preservation of our Alpine cultural landscape

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Auszeiten sind auch für den Abt Beda Maria Sonnenberg sehr wichtig

Abbot Beda Maria Sonnenberg

As Abbot of Plankstetten Monastery, Beda Maria Sonnenberg is also a librarian, archivist, novice master and teacher of religion. We visited him

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Barbara Stadler: Boutique-Besitzerin und Wirtin aus Anzing

Barbara Stadler has a special taste

Barbara Stadler brings together what belongs together: Bavarian cuisine and modern traditional costume fashion in her inn boutique "Diese Elli"

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Eine ordentliche Ladung Kuhdreck reicht für mindestens zehn Bilder

Art with cow poop by Werner Härtl

The illustrator and artist Werner Härtl paints rural scenes with fresh cow poop as paint and gold leaf for refinement. We looked over his shoulder

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Die Fexer: Das Trio vor den begeisterten Zuschauer am Blasius-Festival

Brass music by "Die Fexer"

The term “Fexer” is a Bavarian word meaning spin-off. It is the name chosen by one woman and two men from Oberpfalz for the "smallest brass band"

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Sandra Müller, Trachtenschneiderin und Posamentenknopfmacherin

Buttoned down, sewn up!

Traditional costume tailor Sandra Müller from Waldstetten is reviving an almost forgotten Bavarian craft. She makes trimmed buttons

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel