Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Veronika Wurm: Die Seifenmacherin mit ihrem Sohn

Soapmaker Veronika Wurm

Veronika Wurm knows and appreciates the moor around her home of Saulgrub. The spicy, fragrant soaps that she makes from this natural remedy are ...

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Die Band Loamsiada bei einem Konzert im City Club Augsburg

Loamsiada: Boyband Bavarian Style

The "Loamsiada", an indie band with audible Bavarian elements, combine "dialect pop with urban brass". It rocks and is absolutely danceable

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Für Roland ist der naturschonende Obstanbau eine Herzensangelegenheit

Fruit farmer Roland Schmitt

The view from the Walberla is most beautiful at the time of the cherry blossom. Fruit grower Roland Schmitt preserves species-rich orchards here

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Gastronom Stefan Fuß aus Rohrbach in Bayerisch-Schwaben

Fine local dining

Chef Stefan Fuß focuses on regional-sustainable cuisine with local producers. For this, his restaurant in Rohrbach received the Green Michelin star

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Sternekoch Felix Schneider im Sonnenblumenfeld bei Nürnberg

Radically sustainable

Felix Schneider's "Etz" in Nuremberg holds two Michelin stars. He relies on sustainably-sourced products and believes in "culinary mindfulness"

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Die Fexer: Das Trio vor den begeisterten Zuschauer am Blasius-Festival

Brass music by "Die Fexer"

The term “Fexer” is a Bavarian word meaning spin-off. It is the name chosen by one woman and two men from Oberpfalz for the "smallest brass band"

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Maibaumsteigen Rottenstuben: Der Maibaum ist ein Symbol von Fruchtbarkeit und Kraft

Traditional climbing of the maypole

The traditional climbing of the maypole in the Upper Bavarian town of Rottenstuben is a mixture of competition and maypole acrobatics

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel