Presse-Service Bayern Tourismus

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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel

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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen

© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

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Christian Loferer: Der Hornist auf dem Weg in das Nationaltheater am Max-Joseph-Platz

Horn player Christian Loferer

Christian Loferer is a horn player at the Bavarian State Opera. In his spare time he combines Bavarian brass band tradition with classic music

Das Klausentreiben ist etwa 1.000 Jahre alt und geht auf alte keltische Bräuche zurück

A riot with tradition

The Allgäu shows its spooky side in December. With horns and rods, "Klausen" drive away evil spirits. With him is Matthias Hecht

Kristin Biebl: Rangerin im Nationalpark Bayerischer Wald

The Ranger of the Bavarian Forest National Park

Ranger Kristin Biebl guides her guests through the Bavarian Forest National Park and brings man and nature closer together again

Barbara Stadler: Boutique-Besitzerin und Wirtin aus Anzing

Barbara Stadler has a special taste

Barbara Stadler brings together what belongs together: Bavarian cuisine and modern traditional costume fashion in her inn boutique "Diese Elli"

Bernhard Rieger: Der Künstler malt das Karwendel-Gebirge im Hintergrund

Alpine graffiti by fresco painter Bernhard Rieger

Vast pictures shine out from the walls of old buildings in the foothills of the Bavarian Alps. This is known as “Luftmalerei”, or fresh air painting

Arnd Erbel: Der Bäcker präsentiert stolz Brotlaibe frisch aus dem Ofen

Traditional baking by Arnd Erbel

In one of Germany’s oldest bakeries, Arnd Erbel produces bread, pretzels and Lebkuchen in the traditional way. With no additives or baker’s yeast

Gäste können durch ein Glas live beim Käsen zuschauen

Cheese, please!

The artisan cheese dairy “Hoimat” produces soft cheese according to Allgäu tradition, without any additives. The milk comes from the farmer next

All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel