Presse-Service Bayern Tourismus
© iStock/HT-Pix

Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

© erlebe.bayern - Gert Krautbauer

Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

Download Press Kit
Presse Zeitungsstapel
© iStock/artisteer

Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

To the press releases
Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

The video is not showing?

To protect your data, we use a so-called two-click solution. The cookies from YouTube are deactivated by default.

They are only loaded from the respective servers after you click on the "Accept" button. After that you can then view the video.

Find more information in our privacy policy.

All Bavaria Insider Portraits for Reading

Select regions
Hide filter Show filter
7 previous results
Schuhplatteln Tanz

We're queer!

The Schwuhplattler are the world's first and only gay association that is completely dedicated to the Bavarian folk dance "Schuhplattler"

Read more
Gäste können durch ein Glas live beim Käsen zuschauen

Cheese, please!

The artisan cheese dairy “Hoimat” produces soft cheese according to Allgäu tradition, without any additives. The milk comes from the farmer next

Read more
In Attenhofen hat der Hopfenanbau Tradition

Green gold

Elisabeth Stiglmaier introduces guests to the secrets of the green gold, which helps give beers all over the

Read more
Dagmar Rosenbauer an ihrem Arbeitsplatz

Franconian Bling-Bling

Dagmar Rosenbauer makes Franconian tinsel crowns according to historical models. This is how the traditional costume expert keeps an old custom alive

Read more
Arnd Erbel: Der Bäcker präsentiert stolz Brotlaibe frisch aus dem Ofen

Traditional baking by Arnd Erbel

In one of Germany’s oldest bakeries, Arnd Erbel produces bread, pretzels and Lebkuchen in the traditional way. With no additives or baker’s yeast

Read more
Rapper RiA Reiser amidst the hop fields of the Holledau region

Rapper RiA Reiser

RiA Reiser began her career as a yodelling queen, before going on to completely reinvented herself. Now, she’s rapping in Lower Bavarian dialect

Read more
Daniel Bensmann bemalt Tierhäute mit künstlerischen Motiven

Skin painter Daniel Bensmann

Art as a matter of skin! A visit at Bad Hindelang's tattoo artist, hunter and artist. His speciality? Paintings on animal skins

Read more
Show more

We're sorry! Unfortunately there are no results for this search.

All Bavaria Insiders at a Glance

The map is not showing?

To protect your data, we use a so-called two-click solution. The cookies from Google Maps are deactivated by default.

They are only loaded from the respective servers after you click on the "Accept" button. After that you can see the map. 

Find more information in our privacy policy.

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel