Presse-Service Bayern Tourismus

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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel

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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen

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Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

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Bernhard Rieger: Der Künstler malt das Karwendel-Gebirge im Hintergrund

Alpine graffiti by fresco painter Bernhard Rieger

Vast pictures shine out from the walls of old buildings in the foothills of the Bavarian Alps. This is known as “Luftmalerei”, or fresh air painting

Bead embroiderer Claudia Flügel-Eber from Carakess

Small beads, great art

Traditional, hand-knitted “Perlbeutel” or “beaded bags” are a near-forgotten traditional costume accessory. Claudia Flügel-Eber has brought them back

Bieramt: Jede Woche gibt es wechselndes Fassbier aus Franken

More beer than authority: The "Bieramt" in Nuremberg

Boris Braun brings a quaffable element of Franconian identity to life in the “Bieramt” in Nuremberg

Christian Loferer: Der Hornist auf dem Weg in das Nationaltheater am Max-Joseph-Platz

Horn player Christian Loferer

Christian Loferer is a horn player at the Bavarian State Opera. In his spare time he combines Bavarian brass band tradition with classic music

Das Klausentreiben ist etwa 1.000 Jahre alt und geht auf alte keltische Bräuche zurück

A riot with tradition

The Allgäu shows its spooky side in December. With horns and rods, "Klausen" drive away evil spirits. With him is Matthias Hecht

Rapper RiA Reiser amidst the hop fields of the Holledau region

Rapper RiA Reiser

RiA Reiser began her career as a yodelling queen, before going on to completely reinvented herself. Now, she’s rapping in Lower Bavarian dialect

„Steinmanns Töchter“ Pauline und Anna bei der Traubenlese im Weinberg

Wine start-up with power

The young winemakers and former wine princesses Pauline and Anna are ‘Steinmann's daughters’. We visited the successful young duo from Sommerhausen

All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel