Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Die Äbtissin führt Schulkinder durch den Naturerlebnisgarten der Abtei Waldsassen

Abbess Laetitia Fech

Close to decay until the early 1990s, Waldsassen Abbey has been gleaming anew since 2010 thanks to Abbess Laetitia Fech

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Der Snow White Gin will gut verkostet sein

The crew from "Snow White Gin"

Four young distillers from Lohr am Main use ingredients exclusively sourced from native woods for their award-winning “Snow White Gin”

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Die Werkstatt von Anton Ostler in Klais bei Mittenwald

Crafted carnival mask by Anton Ostler

Between Epiphany and Shrove Tuesday, wild men bearing strange names move through Mittenwald, their faces hidden behind beautifully crafted masks

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Schuhplatteln Tanz

We're queer!

The Schwuhplattler are the world's first and only gay association that is completely dedicated to the Bavarian folk dance "Schuhplattler"

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Dagmar Rosenbauer an ihrem Arbeitsplatz

Franconian Bling-Bling

Dagmar Rosenbauer makes Franconian tinsel crowns according to historical models. This is how the traditional costume expert keeps an old custom alive

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Markus Hoppe packt in seiner Brauerei gerne selbst mit an

Brewmaster Markus Hoppe

The handcrafted beers from brewer Markus Hoppe from Waakirchen taste as unusual as their names are chosen: "Wuide Hehna", "Wuidsau" or "Wuida Hund".

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Nina mit Hasenohren auf Kohl, Papa Bernd

Alpine Soul Food with a Touch of Punk

Chef Nina Meyer from Balderschwang combines soul food with punk. We visited her at her organic restaurant & went for a walk with her in the mountains

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel