Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Peter Haimerl: Jedes Bauernhaus im Bayerischen Wald fügt sich perfekt in die Landschaft ein

Architect Peter Haimerl

Peter Haimerl breathes new life into old farmhouses. In this way, the architect saves and preservers a piece of Bavarian identity

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Gäste können durch ein Glas live beim Käsen zuschauen

Cheese, please!

The artisan cheese dairy “Hoimat” produces soft cheese according to Allgäu tradition, without any additives. The milk comes from the farmer next

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Eine ordentliche Ladung Kuhdreck reicht für mindestens zehn Bilder

Art with cow poop by Werner Härtl

The illustrator and artist Werner Härtl paints rural scenes with fresh cow poop as paint and gold leaf for refinement. We looked over his shoulder

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Sophie Mische: In ihrer Werkstatt fertigt die Töpferin Geschirr und Lampen

Pottery artist Sophie Mische

Bright colours, traditional designs and creative ideas. The ceramic creations of Allgäu’s Sophie Mische radiate pure Alpine feeling

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Kristin Biebl: Rangerin im Nationalpark Bayerischer Wald

The Ranger of the Bavarian Forest National Park

Ranger Kristin Biebl guides her guests through the Bavarian Forest National Park and brings man and nature closer together again

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Die Fexer: Das Trio vor den begeisterten Zuschauer am Blasius-Festival

Brass music by "Die Fexer"

The term “Fexer” is a Bavarian word meaning spin-off. It is the name chosen by one woman and two men from Oberpfalz for the "smallest brass band"

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Sandra Müller, Trachtenschneiderin und Posamentenknopfmacherin

Buttoned down, sewn up!

Traditional costume tailor Sandra Müller from Waldstetten is reviving an almost forgotten Bavarian craft. She makes trimmed buttons

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel