Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

© erlebe.bayern - Gert Krautbauer

Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Weingut Schenk: Der Jungwinzer in seinen Weinbergen

Winemaker Thomas Schenk

Thomas Schenk does not just produce seriously good wine. He also does it in a way that is as responsible and sustainable as possible

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Jockls Passion: Wissen erfahren, neue Geschmäcker entdecken und Menschen begeistern

The art of fine cuisine

In his “Meyers Keller”, Jockl Kaiser combines regional classics such as stuffed cabbage and blood sausage with gourmet cuisine and sustainability

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Christian Loferer: Der Hornist auf dem Weg in das Nationaltheater am Max-Joseph-Platz

Horn player Christian Loferer

Christian Loferer is a horn player at the Bavarian State Opera. In his spare time he combines Bavarian brass band tradition with classic music

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Schuhplatteln Tanz

We're queer!

The Schwuhplattler are the world's first and only gay association that is completely dedicated to the Bavarian folk dance "Schuhplattler"

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Die Werkstatt von Anton Ostler in Klais bei Mittenwald

Crafted carnival mask by Anton Ostler

Between Epiphany and Shrove Tuesday, wild men bearing strange names move through Mittenwald, their faces hidden behind beautifully crafted masks

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Die Fexer: Das Trio vor den begeisterten Zuschauer am Blasius-Festival

Brass music by "Die Fexer"

The term “Fexer” is a Bavarian word meaning spin-off. It is the name chosen by one woman and two men from Oberpfalz for the "smallest brass band"

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Florian Karg: Der Hirte leistet einen wichtigen Beitrag für die Erhaltung der Landschaft der Alpe

Shepherd and opera singer Florian Karg

All summer long Florian Karg works and lives as shepherd in the Allgäu mountains. In wintertimes he returns to the stage as an opera singer

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel