Presse-Service Bayern Tourismus

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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel

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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen

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Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

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Ilonka mit Traktor

Ilonka Scheuring: Winemaker in pink rubber boots

Winemaker Ilonka Scheuring brings a breath of fresh air to the industry: with individuality, an eye for detail and a lot of expertise.

Maibaumsteigen Rottenstuben: Der Maibaum ist ein Symbol von Fruchtbarkeit und Kraft

Traditional climbing of the maypole

The traditional climbing of the maypole in the Upper Bavarian town of Rottenstuben is a mixture of competition and maypole acrobatics

Silvia Beyer: Bei Pfronten betreibt sie die erste vegetarische Berghütte in den Alpen

Mountain hut owner Silvia Beyer

Instead of Schnitzel and cold meats, the menu of the Hündeleskopfhütte offers vegan cheese spätzle and zucchini lasagne

Kilian Trenkle: Der Kuhschellenschmied und Yogalehrer in seiner Schmiede in Pfronten

Yogi and blacksmith Kilian Trenkle

A smith with inner strength: Kilian Trenkle is the fifth generation of his family to forge cow bells, and also a committed Yogi

Loisach Marci mit dem Skateboard und Alphorn im Landkreis Garmisch-Partenkirchen

Alpine Techno

Marcel Engler combines alphorn with electro beats. No lederhosen techno, but music to dance to, inspired by his homeland and the Loisach river

Sternekoch Felix Schneider im Sonnenblumenfeld bei Nürnberg

Radically sustainable

Felix Schneider's "Etz" in Nuremberg holds two Michelin stars. He relies on sustainably-sourced products and believes in "culinary mindfulness"

Armin Kling: Der Bergbauer mit seiner Herde auf dem Weg zur Alpe

Hard graft behind the idyll in the Allgäu Alps

Mountain farmers like Allgäu’s Armin Kling are crucial to the preservation of our Alpine cultural landscape

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All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel