Presse-Service Bayern Tourismus

© iStock/HT-Pix

Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

© erlebe.bayern - Gert Krautbauer

Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

Download Press Kit

Presse Zeitungsstapel

© iStock/artisteer

Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

To the press releases

Bamberg: Abenddämmerung in den Altstadtgassen

© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

7 previous results

Das Klausentreiben ist etwa 1.000 Jahre alt und geht auf alte keltische Bräuche zurück

A riot with tradition

The Allgäu shows its spooky side in December. With horns and rods, "Klausen" drive away evil spirits. With him is Matthias Hecht

Um wilde Tiere zu vertreiben wurden den Kühen Glocken umgehängt und die Hirten schnalzen mit Geißeln

Ring those bells!

Hanse Wenzl lives in the Bavarian Forest. When he celebrates "Wolfauslassen", it's infernal with XXL bells and whip crackers

Die Werkstatt von Anton Ostler in Klais bei Mittenwald

Crafted carnival mask by Anton Ostler

Between Epiphany and Shrove Tuesday, wild men bearing strange names move through Mittenwald, their faces hidden behind beautifully crafted masks

Uli Brandl in seinem Restaurant

Restaurateur Uli Brandl

Uli Brandl captivates guests at “‘s handwerk” with sustainable cuisine that strikes a perfect balance between tradition and food trends

Thomas Neumann mit einem seiner Werke: Er malt keine Kitsch-Bilder sondern verfremdet die Themen durch leichte Abstraktion

Artist Thomas Neumann

Thomas Neumann’s pictures can be seen where Munich is at its most Bavarian: in the Wiesn festival tent and in the “Wirtshaus am Nockherberg”

Rapper RiA Reiser amidst the hop fields of the Holledau region

Rapper RiA Reiser

RiA Reiser began her career as a yodelling queen, before going on to completely reinvented herself. Now, she’s rapping in Lower Bavarian dialect

Ursula Sedlmayr: Die Fleischermeisterin leitet die 1929 gegründete Familienmetzgerei

Master butcher Ursula Sedlmayr

Master butcher Ursula Sedlmayr has proved all her doubters wrong. She was determined to take over the family butcher’s business in Garmisch-Partenkir

All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel