Presse-Service Bayern Tourismus

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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel

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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen

© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

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Andre Maier: Wandkunst mit historischen Elementen in der Passage des Hotels Münchner Hof in Regensburg

Street artist Andre Maier

Andre Maier is a muralist. He paints works of art several metres high on Regensburg’s walls, making the city a little more colourful

Der Zoiglstern am Giebel bedeutet, dass die Zoiglstube geöffnet ist

Zoigl beer landlord Reinhard Fütterer

Landlord Reinhard Fütterer is helping to keep the 600 year-old tradition of community brewing alive. His bottom-fermented beer is known as Zoigl

Tobias Enzl spielt seine Gitarre

Heartfelt Sounds of Home

Tobi Enzl writes songs about life, love, and his home of Lower Bavaria. We joined the dialect artist for a concert and visited his „hood“

Sandra Müller, Trachtenschneiderin und Posamentenknopfmacherin

Buttoned down, sewn up!

Traditional costume tailor Sandra Müller from Waldstetten is reviving an almost forgotten Bavarian craft. She makes trimmed buttons

Armin Kling: Der Bergbauer mit seiner Herde auf dem Weg zur Alpe

Hard graft behind the idyll in the Allgäu Alps

Mountain farmers like Allgäu’s Armin Kling are crucial to the preservation of our Alpine cultural landscape

Maibaumsteigen Rottenstuben: Der Maibaum ist ein Symbol von Fruchtbarkeit und Kraft

Traditional climbing of the maypole

The traditional climbing of the maypole in the Upper Bavarian town of Rottenstuben is a mixture of competition and maypole acrobatics

Der Snow White Gin will gut verkostet sein

The crew from "Snow White Gin"

Four young distillers from Lohr am Main use ingredients exclusively sourced from native woods for their award-winning “Snow White Gin”

All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel