Presse-Service Bayern Tourismus

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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel

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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen

© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

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Peter Haslach ist der Geschäftsführer der Sennereigenossenschaft Gunzesried

Alpine dairyman Peter Haslach

The dairy industry is as much part of the Allgäu as the sound of cow bells. Cheese has been produced with passion in Bavaria’s oldest dairy

Andreas Hemmeter: Erfinder der tragbaren Rückenlehne MeiLeni mit Kind im Festzelt auf der Kirchweih in Weissenburg

A welcome support by Andreas Hemmeter

The portable backrest for beer benches designed by Andreas Hemmeter enhances the delights of sitting in a Biergarten or beer tent

Loisach Marci mit dem Skateboard und Alphorn im Landkreis Garmisch-Partenkirchen

Alpine Techno

Marcel Engler combines alphorn with electro beats. No lederhosen techno, but music to dance to, inspired by his homeland and the Loisach river

In Attenhofen hat der Hopfenanbau Tradition

Green gold

Elisabeth Stiglmaier introduces guests to the secrets of the green gold, which helps give beers all over the

Silvia Beyer: Bei Pfronten betreibt sie die erste vegetarische Berghütte in den Alpen

Mountain hut owner Silvia Beyer

Instead of Schnitzel and cold meats, the menu of the Hündeleskopfhütte offers vegan cheese spätzle and zucchini lasagne

Andre Maier: Wandkunst mit historischen Elementen in der Passage des Hotels Münchner Hof in Regensburg

Street artist Andre Maier

Andre Maier is a muralist. He paints works of art several metres high on Regensburg’s walls, making the city a little more colourful

Der Braumeister Kilian Stückler in seiner Privatbrauerei in Sonthofen

Craft beer with tradition

Brewmaster Kilian Stückler is the sixth generation of his family to run the Hirschbräu in Sonthofen where he fuses tradition and experimentation

All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel