Presse-Service Bayern Tourismus

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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

© erlebe.bayern - Gert Krautbauer

Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel

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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

To the press releases

Bamberg: Abenddämmerung in den Altstadtgassen

© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

To the image database

Video: Discover Bavaria and meet the locals

All Bavaria Insider Portraits for Reading

Michael Thalhammer bezieht das verwendete Leder aus der Region

Leather pants tattooist Michael Thalhammer

Michael Thalhammer uses tattoos to bring a whole new glamour to this Bavarian clothing classic. The Lederhosen rebel calls it “Bavarian Surfstyle”

Veronika Wurm: Die Seifenmacherin mit ihrem Sohn

Soapmaker Veronika Wurm

Veronika Wurm knows and appreciates the moor around her home of Saulgrub. The spicy, fragrant soaps that she makes from this natural remedy are ...

Florian Karg: Der Hirte leistet einen wichtigen Beitrag für die Erhaltung der Landschaft der Alpe

Shepherd and opera singer Florian Karg

All summer long Florian Karg works and lives as shepherd in the Allgäu mountains. In wintertimes he returns to the stage as an opera singer

Aus Liebe zu Holz und Handwerk übernahm Alexander Hergenhan 2012 die Werkstatt seines Onkels in der Rhön

Sledge builder Alexander Hergenhan

Each year, Alexander Hergenhan from the Rhoen fashions around 150 traditional wooden sledges from domestic ash using ancient techniques

Markus Hoppe packt in seiner Brauerei gerne selbst mit an

Brewmaster Markus Hoppe

The handcrafted beers from brewer Markus Hoppe from Waakirchen taste as unusual as their names are chosen: "Wuide Hehna", "Wuidsau" or "Wuida Hund".

Schuhplatteln Tanz

We're queer!

The Schwuhplattler are the world's first and only gay association that is completely dedicated to the Bavarian folk dance "Schuhplattler"

Dagmar Rosenbauer an ihrem Arbeitsplatz

Franconian Bling-Bling

Dagmar Rosenbauer makes Franconian tinsel crowns according to historical models. This is how the traditional costume expert keeps an old custom alive

All Bavaria Insiders at a Glance

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel