Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Stefan Stretz: „Wir sind eine Nachbarschaftskneipe, in der man sich einfach wohlfühlen soll“

Innkeeper Stefan Stretz

With his bar “Schanzenbräu”, Stefan Stretz has changed the face of the former Nuremberg district of Gostenhof, aka GoHo

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Andreas Hemmeter: Erfinder der tragbaren Rückenlehne MeiLeni mit Kind im Festzelt auf der Kirchweih in Weissenburg

A welcome support by Andreas Hemmeter

The portable backrest for beer benches designed by Andreas Hemmeter enhances the delights of sitting in a Biergarten or beer tent

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Markus Hoppe packt in seiner Brauerei gerne selbst mit an

Brewmaster Markus Hoppe

The handcrafted beers from brewer Markus Hoppe from Waakirchen taste as unusual as their names are chosen: "Wuide Hehna", "Wuidsau" or "Wuida Hund".

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Silvia Beyer: Bei Pfronten betreibt sie die erste vegetarische Berghütte in den Alpen

Mountain hut owner Silvia Beyer

Instead of Schnitzel and cold meats, the menu of the Hündeleskopfhütte offers vegan cheese spätzle and zucchini lasagne

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Gäste können durch ein Glas live beim Käsen zuschauen

Cheese, please!

The artisan cheese dairy “Hoimat” produces soft cheese according to Allgäu tradition, without any additives. The milk comes from the farmer next

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Bieramt: Jede Woche gibt es wechselndes Fassbier aus Franken

More beer than authority: The "Bieramt" in Nuremberg

Boris Braun brings a quaffable element of Franconian identity to life in the “Bieramt” in Nuremberg

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Der Snow White Gin will gut verkostet sein

The crew from "Snow White Gin"

Four young distillers from Lohr am Main use ingredients exclusively sourced from native woods for their award-winning “Snow White Gin”

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel