Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Michelin star chef Valentin Rottner

Wood sorrel in the sorbet, moss as decoration, home-shot game on the plate. The working philosophy of Valentin Rottner from Nuremberg

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„Steinmanns Töchter“ Pauline und Anna bei der Traubenlese im Weinberg

Wine start-up with power

The young winemakers and former wine princesses Pauline and Anna are ‘Steinmann's daughters’. We visited the successful young duo from Sommerhausen

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Sternekoch Felix Schneider im Sonnenblumenfeld bei Nürnberg

Radically sustainable

Felix Schneider's "Etz" in Nuremberg holds two Michelin stars. He relies on sustainably-sourced products and believes in "culinary mindfulness"

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Sandra Müller, Trachtenschneiderin und Posamentenknopfmacherin

Buttoned down, sewn up!

Traditional costume tailor Sandra Müller from Waldstetten is reviving an almost forgotten Bavarian craft. She makes trimmed buttons

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Um wilde Tiere zu vertreiben wurden den Kühen Glocken umgehängt und die Hirten schnalzen mit Geißeln

Ring those bells!

Hanse Wenzl lives in the Bavarian Forest. When he celebrates "Wolfauslassen", it's infernal with XXL bells and whip crackers

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Veronika Wurm: Die Seifenmacherin mit ihrem Sohn

Soapmaker Veronika Wurm

Veronika Wurm knows and appreciates the moor around her home of Saulgrub. The spicy, fragrant soaps that she makes from this natural remedy are ...

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Barbara Stadler: Boutique-Besitzerin und Wirtin aus Anzing

Barbara Stadler has a special taste

Barbara Stadler brings together what belongs together: Bavarian cuisine and modern traditional costume fashion in her inn boutique "Diese Elli"

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All Bavaria Insiders at a Glance

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel