Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Weingut Schenk: Der Jungwinzer in seinen Weinbergen

Winemaker Thomas Schenk

Thomas Schenk does not just produce seriously good wine. He also does it in a way that is as responsible and sustainable as possible

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Winzerin Katharina Geißendörfer bei der Arbeit im Weinberg

Winemaker Katharina Geißendörfer

Winemaker Katharina Geißendörfer gives new life to her family’s Franconian winery. We accompanied her to the vineyard

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Der Zoiglstern am Giebel bedeutet, dass die Zoiglstube geöffnet ist

Zoigl landlord Reinhard Fütterer

Landlord Reinhard Fütterer is helping to keep the 600 year-old tradition of community brewing alive. His bottom-fermented beer is known as Zoigl

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Markus Hoppe packt in seiner Brauerei gerne selbst mit an

Brewmaster Markus Hoppe

The handcrafted beers from brewer Markus Hoppe from Waakirchen taste as unusual as their names are chosen: "Wuide Hehna", "Wuidsau" or "Wuida Hund".

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Bieramt: Jede Woche gibt es wechselndes Fassbier aus Franken

More beer than authority: The "Bieramt" in Nuremberg

Boris Braun brings a quaffable element of Franconian identity to life in the “Bieramt” in Nuremberg

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Armin Kling: Der Bergbauer mit seiner Herde auf dem Weg zur Alpe

Hard graft behind the idyll in the Allgäu Alps

Mountain farmers like Allgäu’s Armin Kling are crucial to the preservation of our Alpine cultural landscape

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Um wilde Tiere zu vertreiben wurden den Kühen Glocken umgehängt und die Hirten schnalzen mit Geißeln

Ring those bells!

Hanse Wenzl lives in the Bavarian Forest. When he celebrates "Wolfauslassen", it's infernal with XXL bells and whip crackers

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All Bavaria Insiders at a Glance

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To protect your data, we use a so-called two-click solution. The cookies from YouTube and Google Maps are deactivated by default and are only loaded from the respective servers after you click on the "Accept" button. You can then view the content. By clicking, you agree that your IP address is transmitted to YouTube or Google Maps and that the provider sets cookies in your browser. For your convenience, we remember your consent for 1 year via a so-called local storage object that we save in your browser. Of course, you can also remove this object yourself in your browser settings if you do not wish to do so.

Find more information in our data privacy information.

Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel