Presse-Service Bayern Tourismus
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Newsroom

Do you have press enquiries about Bayern Tourism Marketing? Here you will find news, our press releases, contact details for your contacts, the link to the image database, our press kit and portraits of all our Bavaria Insiders.

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Facts, Figures, Key Topics

As is well known, Bavaria ticks a little differently than the rest of the Republic. Under the claim "Bavaria - traditionally different", Bavaria Tourism gives Bavarian personalities a stage to tell their story and make Bavaria an experience. Further information on the marketing strategy, facts and thematic focuses can be found here.

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Presse Zeitungsstapel
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Press releases

Stay up to date with the latest news about the destination of Bavaria and Bavaria Tourism.

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Bamberg: Abenddämmerung in den Altstadtgassen
© erlebe.bayern - Dietmar Denger

Image database

You will find thousands of photos of Bavaria and of our Bavarian insiders in our media database in addition to texts. The press archive with login function is specially designed for journalistic needs.

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Video: Discover Bavaria and meet the locals

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All Bavaria Insider Portraits for Reading

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Der Snow White Gin will gut verkostet sein

The crew from "Snow White Gin"

Four young distillers from Lohr am Main use ingredients exclusively sourced from native woods for their award-winning “Snow White Gin”

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Auszeiten sind auch für den Abt Beda Maria Sonnenberg sehr wichtig

Abbot Beda Maria Sonnenberg

As Abbot of Plankstetten Monastery, Beda Maria Sonnenberg is also a librarian, archivist, novice master and teacher of religion. We visited him

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Bernhard Rieger: Der Künstler malt das Karwendel-Gebirge im Hintergrund

Alpine graffiti by fresco painter Bernhard Rieger

Vast pictures shine out from the walls of old buildings in the foothills of the Bavarian Alps. This is known as “Luftmalerei”, or fresh air painting

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Für Roland ist der naturschonende Obstanbau eine Herzensangelegenheit

Fruit farmer Roland Schmitt

The view from the Walberla is most beautiful at the time of the cherry blossom. Fruit grower Roland Schmitt preserves species-rich orchards here

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Uli Brandl in seinem Restaurant

Restaurateur Uli Brandl

Uli Brandl captivates guests at “‘s handwerk” with sustainable cuisine that strikes a perfect balance between tradition and food trends

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Heinz Schulan als Jakob Fugger, der Reiche am Schalenbrunnen der Fuggerei

The Fuggerei in Augsburg

At around 500 years old, the Fuggerei in Augsburg is the oldest social settlement in the world still in existence

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Juliusspital: Robert Haller und Horst Kolesch beim Prüfen der Weinreben

Winemakers Robert Haller and Horst Kolesch

The wines of the “Juliusspital” and the “Bürgerspital” are cellared in traditional fashion and known around the world for their quality

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All Bavaria Insiders at a Glance

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To protect your data, we use a so-called two-click solution. The cookies from YouTube and Google Maps are deactivated by default and are only loaded from the respective servers after you click on the "Accept" button. You can then view the content. By clicking, you agree that your IP address is transmitted to YouTube or Google Maps and that the provider sets cookies in your browser. For your convenience, we remember your consent for 1 year via a so-called local storage object that we save in your browser. Of course, you can also remove this object yourself in your browser settings if you do not wish to do so.

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Press enquiries:

Silvia Unger
Head of Public Relations
Tel.: +49 (0)89 21 23 97 50
E-Mail: unger@bayern.info

Diana Gonzalez
Manager International Networks
North America
Tel.: +1 (212) 661 7856
E-Mail: bavaria@germany.travel